Ground-breaking ceremony of first-in-India MONIN manufacturing unit held near Hyderabad
Hyderabad, TS 13th September 2023: The leading French gourmet flavourings company, Georges Monin SAS - MONIN held the ground-breaking ceremony of its first manufacturing unit in India on 13th September 2023. Set on a 40-acre land in Guntapally village, in Sangareddy District on the outskirts of Hyderabad, this unit is an important milestone for MONIN in its India journey.
The event was attended by prominent leaders and guests including Mr. KT Rama Rao, Minister for Information Technology, Electronics & Communications (IT, E&C), Industries & Commerce, and Municipal Administration & Urban Development (MA & UD), Government of Telangana; Mr. Jayesh Ranjan, IAS Principal Secretary Department of Information Technology, Electronics & Communications (ITE&C) and Department of Industries & Commerce and Mr. Thierry Berthelot – Consul General of France in Bangalore. Mr Olivier Monin, President and Chairman, Georges Monin SAS, was also present for this momentous occasion. Guests from the French Embassy and F&B industry too marked their august presence for the ceremony.
Speaking on the occasion Mr. KT Rama Rao said “We are very glad to have MONIN here in Telangana. Under the able leadership of Chief Minister, Mr. K Chandrashekar Rao, we have made all efforts to make our policies extremely welcoming for investors to come and invest in Telangana. With MONIN joining the long list of investors in the state, the food processing ecosystem of Telangana has gone a notch up. I humbly request MONIN to make Telangana its hub and hope they will not only invest Rs 300 Crs but also expand more.” Mr K T Rama Rao assured that the local legislature and the local administration will be fully co-operating with the MONIN team. He also requested that MONIN to provide employment to the local youth.
“India, over the last few years, has become a top-priority market and this has propelled us to establish a wholly owned subsidiary in India,” said Mr. Olivier Monin. He further added “India is an important market for MONIN – not only in terms of its untapped commercial potential, but also because of the thrill of serving a country already brimming with diversity, talent and innovation. This facility will help us in our expansion plans and also to achieve our goal of providing premium beverage solutions to our partners worldwide.”
In Phase -1, MONIN plan’s is to build a 2,00,000 sq. ft. build-up area that will house the MONIN India Headquarters, the all-inclusive R&D centre and a production unit. This state-of-the-art manufacturing facility will primarily cater to the India customer base and the neighbouring South Asia markets. The place is being designed to serve the market needs of all these territories. Setting the stage for the Flavour Renaissance, the facility is a step forward in the gourmet journey of India.
Elaborating on this mega project Mr Germain Araud, Managing Director, Monin India said, “We are very bullish on India’s prospect for developing our Brand with a very high composition of young population, who are always eager to explore new flavours. One of the key reasons to set-up an R&D and manufacturing base in India is to cater to our Key Customers’ demand more efficiently with tailor-made preparations. Further, local flavours can be first introduced in India before we take them to other MONIN entities thereby providing premium beverage solutions to all our partners worldwide.”
MONIN has stood true to its commitment of investing in its project in Telangana. And, with this India Headquarters, Production and R&D facility in Guntapally, MONIN is bringing in an investment of Rs. 300 Crores to the state of Telangana in phase 1 of the project. The unit will also provide employment to more than 100 persons directly and indirectly in its Phase 1 plans. Hyderabad is rapidly developing into a key modern city with state-of-the-art infrastructure and pro-business administration system, making it an ideal place for business ventures.
MONIN currently has 7 production facilities worldwide - two in France, two in the USA, one in Russia, one in Malaysia and one in China. This state-of-the-art facility in India along with another in Brazil are the new additions in MONIN's already illustrious production lines.
About MONIN
A premium French brand created in 1912, MONIN is an innovative flavouring solutions creator and a trusted partner for hospitality professionals across the world. At the heart of MONIN are people who are open-minded, gourmet- passionate, who are open to new ideas, always pushing the boundaries, and seeking to endlessly inspire. Faithful to our French heritage, our headquarters is in Bourges, where the company was founded. We never stop creating
and this is why our portfolio, embracing 150 flavours, is still unrivalled.
MONIN is more than a drink solution, it’s a way of living, an experience based on our century- old expertise, and a brand respectful of the environment. It’s about authenticity and bringing people together, using only the best and the most natural ingredients in an exciting and creative way.
For more than a hundred years, MONIN has taken risks in exploring new markets by launching unique products. Eventually, we have become the leading brand of choice for beverage professionals worldwide. Our goal has always been to help our customers succeed in crafting the most innovative and ahead-of-the-trend drinks, from the small independent coffee shop to high-standing bars, from international quick service chains to local mom-and-pop restaurants.
We have succeeded not only by consistently providing premium quality products but also by producing locally and being closer to our suppliers and markets, allowing us to better understand the needs of our customers. This has led us to become not only French, but also American, Malaysian, Chinese, and soon-to-be Brazilian and Indian.
MONIN India
India, over the last few years, has become a top-priority market for MONIN and this has propelled us to establish a wholly-owned subsidiary in Hyderabad as MONIN India Pvt. Ltd. In 2018, we made a commitment to invest Rs.100 crore in India in the first phase, which included setting up a manufacturing plant in Telangana and an in-house R&D center in Hyderabad.
In 2021, we expanded our commitment by doubling the amount to Rs. 200 crores. The same year, MONIN India reinforced its presence by opening its first ‘Experience Studio’ at The Dhan Mill in New Delhi. The brand also launched its second Experience Studio in Bengaluru in June 2023 to bring the exclusive MONIN experience to professionals in Southern India.
As part of our commitment to support the Hospitality Industry by promoting and nurturing local talent, we brought back the popular MONIN Cup to India in 2022, with the national winner participating in the International Grand Finale in France. We also hosted the MONIN Coffee Creativity Cup in 2023 in India.