TVS Eurogrip celebrates Father’s Day with a new social media campaign
- Highlights how fathers “Turn Things Around” on Father’s Day 2021
Commenting on the campaign Mr. P Madhavan, EVP – Sales & Marketing, TVS Srichakra Limited, said, “The insight picked up for our Father’s Day campaign is extremely relatable to present day fathers of young children. It brings alive the bond cherished between a father and his daughter, through a simple act of ‘motorbike ride’ together. #TurnItAround is themed around how despite limitations presented by the pandemic, fathers have managed to engage and bring a smile on the face of their kids. We as a brand, stand by them.”
The video is live across all social media platforms.
YouTube Link: https://www.youtube.com/watch?v=Uzu5mOwivQs